The origins
of the famous Altnus Geneve date back to the beginning of the last centaury in
Switzerland. Altanus Geneve starts like a handcraft workshop specialized in
refined and exclusive production, but in short time, thanks to the cleverness
of the Neapolitan family headed by Mario
Casillo – it enters the horology panorama, gaining more and more approvals and
expanding its customers network. Today Altnus world distribution starts from
the office in Tari Marcianise, but the firm wanted to keep Geneva workshop in
Chenebourg locality. Altnus is the name
for wind in Latin and is today known as Altano, a very humid wind that blows
from the Lion’s gulf towards the Cevennes mountain slop, and is indeed, the
firms founders passion for “time” that we find in the same brand Altanus: the
graphic symbol seems coming out of a breath of wind. In 1941 the Altanus Geneve
watch making manufacturer founded in Geneva.
The style
and technique
Altanus
style is a decisive, up to date watch notwithstanding the creation through
century old Swiss horology experience, having thus minute care for each single
piece.
A product
that founds its originality on this binominal conversational of the traditional
know how and its reinterpretation producing in end a modern design fruit of a
research culture.
As
consequence one couple of emerging values comes out one is technical whilst the
other is stylistic look after in first person by Giuseppe Cassilo.
The
personality
Altanus
distinguish itself for its personality which express a clear love for
complicated more for the constant research
of strong and innovative design decisively made in Italy but even for
the special relationship quality and price.
Dynamic
creativity
Dynamic
creativity is thoroughly in to the business. Each new idea transforms itself in
a creation, in a new life, with solid roots and has its own personality. This process
can be checked in every moment and has been applied in continued design
research. The encounter between manual and mental creative tension continually
generates new possibilities and ideas.
Tradition and
progress
Altnaus has
precise philosophy: to safeguard tradition creating watches that are not
considered usual or out of date. Altnaus is therefore the example of a firm
founded on the past that turns it dynamic and creative look perseveringly to
the future.
The quality
of the product
The quality
of Altnus product is not a secret and comes from several simple but essential
passages the choice of material the detailed care of particulars an engagement
in the executive perfection. Everything is strengthened by the centennial Swiss
traditional experience. This quality appears from all of the wide Altnus
production, a highly competitive firm considering also what concerns the
relation with the right price.
Reference
http://www.altanus.com/indexD.html
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